As the participant, Smart New Frontier Group was part of the conference which was organized by world leader in User Experience Nielsen Norman Group. Since 1998 Nielsen Norman Group has been a leading voice in the user experience field: conducting ground breaking research, evaluating interfaces of all shapes and sizes, and guiding critical design decisions to improve the bottom line.
Creating a customer culture of this nature is a business opportunity that should not be overlooked. Most businesses are failing when it comes to the customer experience.
The reason for attending this conference was offering the products and solutions which our clients will love. This is our opportunity to swoop in and enchant those same customers into feeling for our company.